Worn Wear: the stories we wear

banner-worn-wearPatagonia Torquay is hosting a film night featuring the film Worn Wear. It is:

“an exploration of quality – in the things we own and the lives we live. This short film takes you to an off-the-grid surf camp in Baja, Mexico; a family’s maple syrup harvest in Contoocook, New Hampshire; an organic farm in Ojai, California; and into the lives of a champion skier, a National Geographic photographer, and a legendary alpinist. It also features exclusive interviews with Patagonia founder Yvon Chouinard”.

The worn wear program is intended to be a celebration of the gear we already own.

August 2nd, from 6pm.

Bring a friend.

Patagonia. 116 Surfcoast Hwy, Torquay.

Please rsvp: torquay@patagonia.com.au

snowboarding Watsons Crags

the CragsAfter a slow start, the winter of 2014 is shaping up to be a great season.

This trip report comes from John Blankenstein who lives on the Far south Coast of NSW. John has been frequenting the mountains since he was 15, where he fell in love with the sport of snowboarding.

He has just returned from boarding the iconic Watsons Crags on the western face of the main range of the Snowy Mountains.

Watson Crags provide some serious and challenging terrain. John timed his trip to be able to experience perfect conditions.

The trip report is available here.

Worn Wear update

worn wearThis is a nice project: Patagonia’s Worn Wear project which celebrates old gear. Here is a recent update and short film.

Worn Wear Outtake: A Brave New Fleece
Directed by Keith and Lauren Malloy
Music by Terry Coffield

Worn Wear is an exploration of quality — in the things we own and the lives we live.

In this outtake from the full film, Nick Yardley talks about leaving his native Yorkshire, England; arriving wide-eyed in New England; and spending his first paycheck on a purple Patagonia® fleece.

 

Backcountry Ninjas

image_400sqHere’s some details on a newish clothing company based in the USA.

“Designed for hikers and adventurers everywhere.
Inspired through hiking the Appalachian and Pacific Crest Trails”.

In terms of the ethics and sustainability criteria, BC Ninjas say:

“The shirts are printed in Virginia.  They are made by Gildan and made in a few different countries.  We started with Gildan and hope to move to 100% American made in a year”.

There is a fair amount of environmental info on the Gilden website.

In support of outdoor opportunities for all, they donate 6% of proceeds to:
3% to the Pacific Crest Trail Association
3% to the Appalachian Trail Conservancy
1% to FLOC For Love Of Children. Kevin from the Ninjas raised $10,000 for FLOC on his Pacific Crest Trail thru hike last year.

They also have a blog.

You can buy their tshirts and other clothing online.

Backcountry film festival showing – Melbourne

2014 season – Backcountry film festival

 

Now in its 9th year the Winter Wildlands Alliance Backcountry Film Festival celebrates the human powered winter experience through film.

The festival is now a pre winter event here in Australia, in its 4th season.

The Melbourne show for 2014 will be held on

Wednesday the 14th May

at Melbourne Uni (exact location soon). From 6.30pm, films start at 7pm.

Suggested donation: $8 conc & students/ $12 waged.

Co-hosted with Melbourne University Ski Club.

MUSkiFoEA logo colour

The festival is run by not-for-profit hosts, and in Australia, all funds raised will support the Friends of the Earth climate campaign.

Facebook event page here: please feel free to invite your friends.

Full details here.

 

Homegrown snowboard day

Image: Firstlight Splitboards

Image: Firstlight Splitboards

Saturday September 6, Main Range NSW

This is a chance to have a go at making your own snowboard and spending the day in resort, board with others, and see what everyone else has come up with.

The rules are:

No Metal Edges
No P-Tex Bases

Make you board in the garage and bring it on the day!

“Bring your home made creations down for a like minded gnar off!“

Organised by FirstLight Splitboards.

Register here.

This will be held the weekend after the splitfest (Australia’s backcountry boarding festival) which is being held over the weekend of the 29th – 31st of August in the NSW main range.

Cotopaxi – ‘an outdoor gear company with a social mission’

An interesting piece about a new outdoor gear company based in Utah.

The story below comes from Outside Magazine, written by Joe Jackson.

They only sell on-line so you can check their site for details on ordering.

Image Nepal pack, Cotopaxi

Image Nepal pack, Cotopaxi

Q: What Gear Companies Do the Most Good for the Planet?

A:Cotopaxi isn’t the first outdoor company built around philanthropy, but the two-week-old water bottle and backpack manufacturer is the most exciting to watch right now.

Cotopaxi’s founder, Davis Smith, has a vision to change the world through business. And thanks to a brilliant marketing launch, a direct-to-consumer sales model, and gin-clear transparency, it seem like his company just might do it.

It’s the first startup to ever launch as a Benefit Corporation—a business that’s actually required to have a measurable positive impact on society and the environment. The Utah-based company was founded to serve people in need: selling gear is a means to that end.

Smith first noted the connection between business and philanthropy in college when he met his idol, millionaire philanthropist Steven Gibson. According to Gibson, the best thing Smith could do if he wanted to be a successful philanthropist was to become an entrepreneur and develop organizational and management skills. Only then should he return to philanthropy. Ten years and two successful startups later, Smith started Cotopaxi.

There’s a clear narrative showing how your purchase helps when you buy from Cotopaxi. “If you buy the India water bottle, you are actually helping someone in India,” Smith said. A key part of this narrative is transparency. “We’ll give you geographic coordinates to the well that’s being drilled. You’ll be able to see images of the villages being helped—you’ll know that you are giving around six months of clean water to someone in need,” Smith said.

Cotopaxi donates at least ten percent of the proceeds from a product to a specific philanthropic cause. More money is donated when you buy items with a higher profit margin.

To help establish those higher profit margins, Cotopaxi sells all of its products directly to consumers. When the company launched earlier this month, all its products were available for purchase online. “It’s a great model,” says Smith. “It sounds too good to be true, and it kind of is. The only difficult part of that is to build the brand.”

Brand-wise, Cotopaxi is off to a good start. For its launch, it put on Questival, an adventure race-festival hybrid in Salt Lake City that attracted more than 1,400 participants. The hashtag #Questival was attached to more than 12,500 posts during the three-day event.

Will Cotopaxi change the world? It’s still way too early to tell. But I’m confident that Smith and his brand are clearly and traceably aiming to do good. No matter the scope of the ultimate impact, those intentions make a difference. “Sometimes you hear people say, ‘If you’re born in poverty, you’re just going to die in poverty,'” Smith said. “That’s just absolutely not true. We’ve seen that people can make an impact, but we all need to do our part.”